I think that we all know that the real "winner" on Academy Award night is the Movie Industry in it's entirety. Steven Gaydos of Variety Magazine reports, "Over the last decade, winning a best picture Oscar has produced a worldwide box office bump worth an average of nearly $150 million."
As jewelers we all know how much winning or just entering a design competition can affect our bottom-line, but have you ever thought about the impact of winning a prestigious business award? Companies of all sizes enter but most are structured so that even the smallest business has a chance of winning.
The majority of businesses don't enter business awards - leaving the competition open to the savvy few who know the credibility and boost to their business from a single victory. Check this link to discover how business awards and publicity can aid your business.
http://sbinformation.about.com/od/advertisingpr/a/corporateawards.htm?nl=1
