Make your site sticky

[kingfisher]

A Sticky Site
 
A Sticky Site is a site that people want to return to frequently.  The more they return, the more familiar your site becomes to the visitor.  The more familiar the site is, the more trustworthy it becomes.  We have read a statistic that states a visitor must return to your site 7 times before they buy.  That statistic is not verifiable, but it does give us some things to think about. 
 
A few ideas to make your site "sticky".
New content
Tip of the day
Calendar of events
Bulletin Board
Visitor-generated content
Update newsletter
"What's New" area
Free stuff (information, graphics, screen savers, etc.)
Columns
Contests

Maybe this will be an idea starter.

Best of luck on your site,
Louise